New Client Announcement: MullenLowe Group hires With
12 January 2022
With has been hired by MullenLowe Group to help build and deliver its communications strategy for 2022. With has previously worked alongside MullenLowe Profero, the expert cx division of MullenLowe Group on its comms activity; securing headline exposure for the business in broadcast, national and vertical media. This new brief will focus on supporting the long-term positioning of the IPG owned agency as one of the most exciting integrated creative agency groups in the UK.
“The team at With has a great handle on what makes MullenLowe Group tick. We were really impressed with their vision of what a focused comms strategy can deliver for us. The emphasis on using communications to help achieve our strategic goals, as well as their commitment to measuring and benchmarking success, is spot on. After another year of huge success for clients like the NHS and Unilever, the time is right to also address our own brand perception and really take that to the next level” comments Chief Growth Officer Lucy Taylor.
“The team at MullenLowe Group moves 100 miles an hour with exciting initiatives, research and client work coming out of their ears. Our job is to shape it all into a meaningful conversation with key marketing decision makers and help define the agency for years to come. We feel like an extension of their fantastic team – the very definition of ‘With’.”comments With founder and CEO Debbie Zaman